BvS Razzie nominations are nothing more than a publicity stunt

Does anyone care about The Razzies other than The Razzies? Not really. 

As Wikipedia tells it, The Golden Raspberry Awards were founded in 1981 by John J. B. Wilson and Mo Murphy to honor the worst film of the year 1980. The first ceremony was appropriately held in Wilson's "living room alcove." 

36 years later, the ceremony has achieved this weird cult status and gets a few blurbs every year without any major attention drawn to it. Most of the time, people look at the list of nominees or winners and think about all of the bad cinema they saw this year or at least heard was bad and avoided. 

Then this year "The Razzies" decided to give Batman v Superman: Dawn of Justice EIGHT nominations on the shortlist for Razzie consideration. Ok, we see where this is going don't we? 

For ten consecutive months now, BvS has been the clickbaiter's dream on social media and the Internet at large. All you have do these days to get attention is to say something or post something that is disparaging or negative about the movie and the traffic will come for sure. The fanboy war will ignite once again in ways that we are honestly tired of seeing, and that site will get all the clicks they could ever want in a lifetime it seems. 

If you think this is any different now with The Razzies, think again: 

Yes, I'm sure that all these sites are just reporting the news of the day but this is obviously an attention grab for an "awards ceremony" that gets far more attention than it really should and is looking to cash in on a seemingly never-ending wave of lazy hatred. 

Now maybe the people who run The Razzies and vote for the winners actually do hate BvS that much, but they are falling into the same trap that all of the other haters are falling into, which is ignoring the audience. It's well documented by now that BvS has fully "fresh" ratings on Rotten Tomatoes from the audience and positive audience scores on Metacritic and IMDb from the users as well, but once again those scores from the general public don't seem to count and it's all about the 300 or so critics that skewered it. That's like ignoring the popular vote and only recognizing the Electoral College. We've never done that before, right? 

A lot of people are taking this seriously, as though The Razzies are some serious organization to be recognized for bad movies. Nothing could be further from the truth: 

It's literally a hype contest. You don't even need to watch the movies to nominate or vote for them. There's no official tally, no reasoned rationale and no reason that anyone should really care about the fact that BvS was nominated so heavily on the shortlist. It's not even really a news story to be honest. It's not like the Academy of Motion Picture Sciences is behind it one bit. Quite the opposite actually, so why do we care about it? We shouldn't. 

I get the anger though, as it is just one more missile fired at the DC Extended Universe, a franchise that might arguably have the strongest fanbase to date because a large part of it is borne out of defiance and anger toward those who slam it constantly. All something like this does is make those dedicated fans dig their heels in and double down, and that's a growing number of people believe it or not. 

A LOT of people like Batman V Superman: Dawn of Justice and A LOT of people like the DCEU as it is currently constructed. If flip-flopping critics and lazy fanboys won't change their minds, then neither is a "fake" awards show. Enjoy your slightly brighter moment in the sun, Razzies. I'm sure you'll get all the attention you want from this for the next month or so and then everyone will go back to not caring about you again, just like every other year.